Burst! Media Named WebAward Sponsor of by Web Marketing Association

March 28, 2005 -- Burst! Media has been named a 2005 sponsor of the Web Marketing Association’s 9th annual WebAward Competition (http://www.2005webaward.org), the Internet’s premier award competition that judges website development against an ever increasing Internet standard of excellence and against peer sites in 90 industries. The Deadline for entry in the 2005 WebAwards is June 1, 2005.

"We are please to have Burst! Media helping us to promote the WebAward Competition again this year," said William Rice, President of the Web Marketing Association. "BURST's network of sites has given us outstanding reach for our advertising campaigns. Burst! Media makes it easy for us to execute and analyze our advertising strategy on many sites that would normally would not be available to us".

"Helping support the online marketing community is an important part of Burst! Media's philosophy," said Jarvis Coffin, President and CEO of the Burst! Media. "As a past WebAward winner, we recognize the value of participating in a program such as the WebAwards. Winning a WebAward not only provides valuable feedback from expert judges, but also gives companies a valuable marketing tool and shows company management that their Internet investments are on the right track. We are please to support the efforts of the Web Marketing Association and the WebAward program."

More than 1,300 sites from 19 countries were adjudicated in 85 industry categories during last year's competition. Entries are judged on design, copy writing, innovation, content, interactivity, navigation, and use of technology. The competition was judged by a team of independent Internet professionals representing a variety of relevant disciplines of Web site development. Judges included members of the media, advertising executives, site designers, creative directors, corporate marketing executives, content providers and webmasters.

The 2005 WebAward Competition was sponsors include BURST! Media, Oddcast, PRWeb, NewsUSA, O’Dwyer’s PR Daily, Small Army Creative Services, Burrelle’s Luce, Line56 Media, AdTools, and Perseus Development Corp. The Web Marketing Association thanks all of its sponsors for helping to make this annual competition possible.

About the Web Marketing Association
The Web Marketing Association is an organization working to create a high standard of excellence for Web site development and marketing on the Internet. Staffed by volunteers, it is made up of Internet marketing, advertising, PR and design professionals who share an interest in improving the quality of advertising, marketing and promotion used to attract visitors to Web sites. Since 1997, the Web Marketing Association’s annual WebAward Competition has been helping interactive professionals promote themselves, their companies, and their best work to the outside world. Now in its seventh year, the WebAward Competition has become the premier award event for Web developers and marketers worldwide.
About Burst! Media

Burst! Media (www.burstmedia.com) is an Internet ad services and online ad sales rep company that delivers more than 3.2 billion advertising impressions for over 2,000 web publishers every month, Burst! reaches 1 in 4 people online and is among the 30 largest online media properties in terms of unique visitors and reach, according to comScore Media Metrix. By providing thousands of web publishers with tools and expertise from ad sales to email newsletter tools and community forums for learning, Burst! helps publishers generate sustainable revenue. The company, founded in 1995 and based near Boston, also markets AdDesktop, a competitively-priced, ASP ad management solution that helps web publishers securely target, serve, track and report the performance of online advertising campaigns.

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For more information contact:
William Rice
President, Web Marketing Association, Inc.
860-558-5423
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George H. Simpson Communications for Burst! Media
(212) 309-9068
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