Independent Rap Artist, Derrick Battle, aka So Cold Saves 62% on Advertising the Launch of His New CD

June 6, 2005 -- Independent Rap Artist, Derrick Battle aka So Cold, came to Mediabids for help marketing the launch of his second CD, “The Icehouse Project”, which was released June 1st and will be sold primarily through his website http://outtacontrolmusick.com.

Mediabids.com’s media planner Susan Jackson was able to deliver magazine advertising space and many extras at a savings of over 62 percent. Through Mediabids, So Cold paid $5,700 for advertising and promotional opportunities valued at well over $15,000 in seven national and state entertainment and music magazines; 17 full-color insertions- of which 12 are full pages and 2 are two page spreads, banner ad on magazine website and a CD launch party in a New York club.

"As an independent rap artist I am faced with the challenge of managing my career and marketing my music on a limited budget. I’m really grateful to have been introduced to Susan my Media Planner at Mediabids.com – she guided me through the process on their website and introduced me to magazines that catered to the audience I’m trying to reach. Most importantly, this summer I will be visible in seven magazines including a promotional launch party all for $5,700 (basically the price I was given to run one small ad in a music magazine that captured the same audiences that I will be reaching this summer – I would have never received this on my own. ”- Derrick Battle aka “So Cold”, Rap Artist, http://outtacontrolmusick.com

Register your business or find more information on this easy way to purchase newspaper advertising and magazine advertising on www.MediaBids.com or call direct at 866-236-2259. Registration is free, simple, and confidential.

The average savings offered to businesses needing to purchase newspaper advertising and magazine advertising is 61% on advertising rates. Advertisers are never obligated to make a purchase if they are not satisfied with the offers received from publications. There is no fee to use Mediabids services, advertisers pay only for the price of the newspaper advertising and magazine advertising space they purchase.

About MediaBids.com
Mediabids has developed a better way for advertisers and publications to buy and sell newspaper advertising and magazine advertising. Mediabids, the newspaper and magazine advertising auctioneer, offers a unique opportunity for advertisers and publications to instantly tap into new markets, increase revenues and save on costs traditionally associated with print advertising. A Connecticut-based newspaper company founded Mediabids in 1999 as a tool to streamline and enhance the relationship between advertisers and print media outlets.