Marketing Expert to be Keynote Speaker at Akron eWomenNetwork Event

June 8, 2005 -- Christine Brown, president of Marketing Resources & Results, will share the Keys to Successful Marketing during the eWomenNetwork Akron meeting
   
“I am very excited to have the opportunity to share my knowledge of successful marketing with this group of women business professionals,” said Chris Brown.
   
Keys to Successful Marketing will be presented at the eWomenNetwork Luncheon on June 16, 2005 at the Fairlawn Country Club. This topic will be of special interest to business professionals who are involved in the sales and marketing for their organization.
   
Brown’s keynote address will include:
- Learning how to define your market and find out how your best customers think- without spending thousands on research.
- Discovering how to create a marketing message that appeals to customers in a way that makes them want to take action.
- Finding out how to take the guesswork out of developing a cost effective media plan.
- Determining the best way to measure marketing results so that marketing becomes an investment, not a cost.
- Create habits to reinforce your marketing results which will help to lower your marketing investment over time.
   
The eWomenNetwork is a community of female business owners and professionals who believe in “giving first” to others. They reach over 5 million women each month and with 80 chapters and growing all over North America they are the #1 resource for connecting and promoting women and their businesses.

Christine Brown founded Marketing Resources & Results to help businesses improve their market results, introduce new products and build their brands by providing innovative, cost-effective marketing solutions. A few of the services offered include: strategic marketing planning, market research, public relations and direct mail programs. The Northeast Ohio company is located between Cleveland and Akron in Hudson.

Brown, a graduate of Kent State University, worked as a brand manager on G.I. Joe, Transformers and Playskool at Hasbro before moving to Ohio to lead the marketing communications department at Rubbermaid’s Little Tikes division. For more information about Marketing Resources & Results, visit www.resources-results.com or call 330-656-9793.