New York American Marketing Association Elects 2005-2006 Board of Directors

May 25, 2005 -- The New York American Marketing Association has elected its new Board of Directors for fiscal year 2006, effective July 1, 2005. The new group of elected officers and directors reflect the diversity of experience and perspectives within the marketing/advertising world that are necessary to create new programming initiatives and to expand New York AMA’s flagship properties, The EFFIE® Awards and GreenBook® Directories.

The officers are:
- President: Gary Steele, Executive Vice President, McCann WorldGroup
- President Elect: Linda Cornelius, Managing Partner, Siegel & Gale NY
- First Vice-President: Taylor Gray, Worldwide Associate Publisher & Marketing Director, TIME

The newly elected directors are:
- Sam Craig, Professor of Marketing and the Catherine and Peter Kellner Professor, New York University, Stern School of Business
- Carl Johnson, Co-Founder, Anomaly
- Sharon Love, CEO, The Promotion Network
- Jerry Shereshewsky, Ambassador Plenipotentiary Madison Ave., Yahoo! Inc.

Directors continuing on the board include:
- Lisa Baird Vice President, WW Integrated Marketing Communications, IBM
- Brian Collins, Sr. Partner, Executive Creative Director, Brand Integration Group, Ogilvy & Mather
- Lee Ann Daly, Senior Vice President, Marketing, ESPN, Inc.
- Edward Dandridge, Managing Partner, BrandSphere Partners
- Judy Hu, General Manager, Global Advertising & Branding, General Electric
- Rick Kendall, Vice President, Inner Doorway, Inc.
- Jim Spaeth, Founding Partner, Sequent Partners
- Jane Mackie, Vice President of Marketing, Loews Hotels
- Humphry Rolleston, Marketing & Research Director, The Economist
- Patrice Tanaka, CEO & Creative Director, Patrice Tanaka and Company, Inc.
- Vicky Vitarelli, Director of Marketing, New York Jets

“We look forward to working with such an extraordinary collection of provocative and creative minds,” expressed Mary Lee Keane, executive director of New York AMA. “This group of industry leaders will take New York AMA and the EFFIE Awards to the next level.”

The New York American Marketing Association is dedicated to advancing the practice and importance of marketing and advertising effectiveness. Since 1968, it has sponsored the EFFIE Awards for effective advertising campaigns, now licensed in 30 countries, and it publishes the GreenBook Directories of Marketing Research Services, the preeminent reference books for the industry. The organization produces a variety of programs featuring leading marketers focused on current industry issues and visionary strategies to achieve excellence in the fields of marketing, research, and branding.