Swamp Expands Further and Appoints New Account Director

April 23, 2005 -- Digital marketing agency s w a m p is pleased to announce that it has appointed Lyz Cordon as Account Director.

At swamp she will be Account Director for Umbro and will drive marketing strategy and customer understanding online.

Lyz joins from McCann Erickson, Manchester where she was Interactive Project Director and responsible for accounts such as Durex.co.uk.

Lyz commented on joining swamp by saying, “swamp came across as a switched on, driven group of people who each have very specific and individual areas of expertise but are all intrinsically linked with each other. They are all passionate people who are committed to the ongoing success of the business. I wanted to be a part of it.”

Simon Wadsworth, CEO of s w a m p commented, “Lyz is a perfect fit for swamp as she has joined from a good agency and is very experienced in the interactive sector at servicing blue-chip clients. swamp believes that commitment to client’s needs is the key to success in this industry, which is why we always hand pick the very best people to work on our accounts,”

About s w a m p …
s w a m p is a digital marketing agency with a strong strategic and consultative focus. Its role is to develop the business case for its client’s digital marketing and then help them execute the plan. It is an independent company with no bias to any specific technologies or ideologies. s w a m p supports and helps clients get the best cost/benefit ratio from the digital channel. It has done this successfully for the last 10 years and this is reflected by the fact that world famous brands such as Heinz and Umbro have chosen s w a m p as their digital partner.

s w a m p works with clients that include Heinz, Umbro and The Football Association.

s w a m p www.swampme.com

Further information can be obtained from:
Al Fox
PR for s w a m p
01904 623318
07946 785549
Email - al -at- alfox.co.uk