Warning! Don't Let Tired Feet Be The Only Thing You Get From Your Favorite Trade Show

May 26, 2005 -- "Its very easy to attend an exhibition enjoy the day and then forget everything you said and did. Including that carrier bag of freebies which gets relegated to the corner of your house."

“ Often attendance by your staff is part of the problem as they may see it as a day out and they may only think they’re there to collec... ”

These controversial words come from Jim Symcox, MD of Acorn Service who as a consultant is a veteran exhibitor and attendee.

“Often attendance by your staff is part of the problem as they may see it as a day out and they may only think they’re there to collect “literature”, says Symcox. “If you’re interested in making the event serve your company and not just act as a drain on company time your attendance needs to be planned”.

Focusing on step-by-step solutions to this universal concern, Jim Symcox talks in specific terms about
* How a goal is vital to measure success
* Planning your attendance, know where you're going
* Prepare to talk about your business, your problem
* Asking exhibitors to send information to your office
* How You must follow-up

Jim Symcox is an enthusiastic marketing author who’s newest report is aimed at helping business move above the general morass of competition. Titled “How To Leap Ahead Of Your Competition” it is a step by step guide to making marketing really work in a company.

This report can be offered free to your customers simply by emailing name and email address to e-mail protected from spam bots