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Levi Strauss CEO Says ‘Greatest Remorse’ Is Not Firing Extra Individuals

admin by admin
September 28, 2023
in Entrepreneur
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Levi Strauss CEO Says ‘Greatest Remorse’ Is Not Firing Extra Individuals
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Within the wake of mass layoffs and a unstable job market, many CEOs say making cuts and restructuring selections might be powerful.

However for Levi Strauss CEO Charles Bergh, there’s nothing powerful about it.

In a brand new interview with CNBC, Bergh claims that he fired greater than half of the highest executives on the firm when he took over in September 2011.

“The simplest solution to change the tradition is to vary the folks. I had 11 direct studies, and within the first 18 months, 9 of them have been gone,” Bergh informed CNBC in an interview.

Profile shoot of Charles V Bergh, President & Chief Government Officer of Levi Strauss & Co. (Getty Pictures)

When Bergh took over as CEO, the corporate was attempting to resonate with youthful patrons.

“The corporate’s efficiency had been actually erratic for greater than 10 years,” he mentioned. “One 12 months the revenues would go up, however the income would go down. The following 12 months, they might repair the income, however the revenues went down.”

However as Bergh applied modifications to the corporate’s enterprise mannequin, he informed CNBC that his largest remorse was that he did not let sufficient folks go quickly sufficient.

“My largest remorse is that we did not lean into a few of these nice leaders, and we misplaced some as a result of I held on to any person longer than I ought to have,” he mentioned bluntly.

Bergh is about to step down as CEO subsequent 12 months. He can be succeeded by former Kohl’s CEO Michelle Gass.

Associated: Levi’s AI Fashions, Meant to Up Variety, Increase Severe Questions

Levi Strauss is coming off a rougher-than-expected Q2 2023 after reporting a excessive drop off in wholesale income and mushy gross sales in its U.S. market.

General gross sales have been $1.34 billion, a 9% lower from the $1.47 billion in gross sales the corporate noticed on the identical time final 12 months.

Levi Strauss was down simply over 18.6% in a one-year interval as of Wednesday afternoon.

Associated: Uncommon Classic Levi’s Promote for Extra Than $87,000 at Public sale



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