With the A&R Awards now within the rear-view mirror and Christmas only a couple extra bends within the street away, it’s time for Subsequent Huge Factor season – kicking off, as at all times, with Vevo’s DSCVR Artists to Watch listing.
Now in its tenth yr, the 19 chosen artists will profit from a showcase platform consisting of dwell efficiency movies (two from every artist) in addition to being marketed and featured in music video programming through playlists and editorial options throughout Vevo’s community, together with YouTube and linked TV platforms, comparable to Roku, Samsung TV Plus and Apple TV.
MBW has as soon as once more teamed up with Vevo to unveil the line-up and run a collection of highlight options giving extra particulars on the artists in addition to that includes their DSCVR-exclusive movies.
The Vevo DSCVR Artists to Look ahead to 2024 are:
- Chappell Roan (Island/UMG)
- Elmiene (Polydor/Def Jam Recordings)
- Florentina (Good Child Data & Polydor x Island Data/UMG)
- Fridayy (Def Jam Recordings)
- HARLEY (Sony Music France, RCA Data)
- Jazzy (Polydor, UMG)
- Judeline (Interscope Latin)
- Khamari (RCA/SME)
- Libianca (5K Data/RCA)
- LU KALA (AWAL)
- Mae Stephens (EMI, UMG)
- Nathan Galante (UMLE/UMG)
- Olly (Epic Data Italy)
- Qing Madi (Columbia/SME)
- Sarah Kinsley (Verve/UMG)
- ScarLip (Epic/SME)
- Strandz (Epic/SME)
- Teezo Landing (RCA/SME)
- The Final Dinner Social gathering (Island Data, UMG)
Earlier ATW lists have featured then-nascent superstars together with Sam Smith (2014), Maggie Rogers (2017), Lewis Capaldi, Billie Eilish (each 2018), Pop Smoke (2020), FLO, GloRilla and Ice Spice (all 2023).
JP Evangelista, SVP, Content material, Programming and Advertising and marketing, Vevo, mentioned: “For the previous decade, we’ve had the privilege of watching the alumni of this program go from proficient rising artists to world superstars.”
Evangelista added: “From Billie Eilish to Sam Fender, Ice Spice to Moist Leg, to Feid and past, the distinctive quantity of various expertise our previous listing members have is astounding, to say the least. As we speak, we’re thrilled to announce the lineup for 2024.
“This listing is a real ardour undertaking for all of Vevo, powered by our in-house workforce of music lovers who’re dedicated to discovering the subsequent large act to shine a highlight on.”
“This listing is a real ardour undertaking for all of Vevo, powered by our in-house workforce of music lovers who’re dedicated to discovering the subsequent large act to shine a highlight on. With the assistance of our huge distribution community, advertising and promotional efforts, and top-tier manufacturing workforce, now we have the flexibility to help these artists of their journey to the highest.
“We think about ourselves so fortunate to be even a small a part of these distinctive artists’ careers, and are so excited to see the superstars these subsequent 10 years carry.”Music Enterprise Worldwide
