The brand new on-line dwelling of Ritholtz Wealth Administration has (lastly) arrived!
It’s ironic that we’re a agency with ten content material creators and all these huge blogs however we’ve by no means actually paid a lot consideration to what our company website appears to be like like or the way it works. It was simply all the time an afterthought. Till in the present day.
Our outdated website was superb. It simply didn’t do something for anybody. A spot for shoppers to log in or to place a face with a reputation. There was no storyline, no emotional sweep, nothing showcasing our individuals or our tradition. RWM is without doubt one of the most fun, particular locations in all of monetary recommendation (I’m biased, however nonetheless), and that needed to come throughout in the way in which we introduced ourselves on-line. That was the project.
We put our Chief Working Officer and knowledge analytics boss Nick Maggiulli in command of the undertaking. He nailed it! Particular thanks to guide designer John Saunders and all of the individuals at 5Four Digital for taking our imaginative and prescient and turning into one thing usable and enjoyable.
Lots of people I’ve proven it to have mentioned there’s a bit of little bit of an Avengers Assemble! vibe with the way in which our characters are entrance and heart in entrance of the Manhattan skyline and after I heard it, I noticed it instantly.
Serving to buyers make nice selections and saving them from hurt is what we now have all the time been about, for the reason that agency’s founding ten years in the past. And we nonetheless stand on it. Now and endlessly.
Right here’s the positioning, hope you prefer it: