Warner Music Latina (WML) has struck a worldwide partnership with outstanding Dominican artist Tokischa to launch SOL, the artist’s personal report label in partnership together with her supervisor Angelica Piche, inside WML.
Tokischa will launch her personal music by means of SOL and also will have the flexibility to signal new artists. The deal can be supported by Atlantic Data.
In keeping with Warner Music Latina, this new partnership will see it introduce Tokischa’s music to new audiences with the goal of “establishing her as a real world star”.
Warner says that Tokischa “has revolutionized the music scene and challenged conventional norms and perceptions in regards to the position of girls in music”.
The announcement provides that “since her debut, the artist has soared in recognition whereas championing an impactful message of empowerment, self-acceptance, and liberty, attracting an enormous and regularly rising viewers”.
Tokischa’s current collaborations embody the singles Trip Or Die ft. Sevdaliza, Sweet, Daddy ft. Sexyy Crimson, and Chulo pt. 2 with Unhealthy Gyal and Younger Miko.
The artist has additionally beforehand collaborated with superstars like Madonna, ROSALÍA, J Balvin, Ozuna, and Marshmello.
Outdoors of music, Tokischa has grow to be a outstanding determine within the style world, attending high-profile occasions such because the CFDA Trend Awards, the Latin American Trend Awards, and most not too long ago starred in Jean Paul Gaultier’s new TRÈS GAULTIER marketing campaign, alongside Amelia Grey.
“We’re excited to welcome Tokischa to the Warner Music household.”
Warner Music Latina
“We’re excited to welcome Tokischa to the Warner Music household. She is an artist who takes counterculture to its highest and greatest expression. It’s a privilege to be a part of this new chapter in her profession, assist develop her world influence, and assist her limitless inventive imaginative and prescient,” Warner Music Latina mentioned in a press release. (Alejandro Duque, President of Warner Music Latin America; Roberto Andrade Dirak, Managing Director of Warner Music Latina; and Natalie Cotton, A&R Director at Warner Music Latina)
“We’re thrilled to launch SOL, a label that will likely be a house for misunderstood artists.”
Angelica Piche, SOL
Angelica Piche, SOL’s co-founder who’s accountable for the undertaking’s improvement, mentioned: “We’re thrilled to launch SOL, a label that will likely be a house for misunderstood artists. It’s crucial for us to offer a voice and an area to individuals who, like us, began from scratch.”
“We couldn’t be extra excited to be a part of this subsequent chapter of her profession and dealing alongside Angelica, Alejandro, and your complete group.”
Julie Greenwald and Craig Kallman, Atlantic Music Group
Atlantic Music Group Chairman & CEO Julie Greenwald and Atlantic Data Chairman & CEO Craig Kallman, mentioned: “Tokischa is a considered one of one artist.
“We couldn’t be extra excited to be a part of this subsequent chapter of her profession and dealing alongside Angelica, Alejandro, and your complete group.”Music Enterprise Worldwide
