He’s at it once more…
The Wall Road Journal reported yesterday that Adam Neumann — founder and former CEO of WeWork — is attempting to take management of the bankrupt firm…
Lower than 5 years after the board pressured him out.
Neumann shared his plans this week to crew up with Dan Loeb’s Third Level and different buyers to make a bid for the corporate.
However from what I’m listening to, the talks are nonetheless within the very early phases.
Neumann constructed WeWork from an thought into a worldwide coworking empire, that’s true.
However are his potential backers forgetting what occurred subsequent?
WeWork crashed and burned.
At its peak, the corporate was valued at $47 billion. By the point it filed for chapter safety WeWork was price solely $45 million.
When WeWork filed for its IPO in 2019, the submitting had questionable self-dealings that had been outrageous even by Wall Road’s requirements.
For instance, Neumann trademarked the phrase “We” for $6 million in inventory. He was additionally shopping for up industrial actual property on his personal behalf and leasing it again to WeWork!
He additionally wasn’t steward of shareholder capital, and that’s being variety. He charted a Gulfstream G650 for journeys aboard on the corporate’s tab.
I’ve solely given you the tip of the iceberg. Writer Reeves Wiedeman did a deep dive into WeWork and Adam Neumann.
After I sat down with Reeves, I assumed I had heard all the pieces. Boy, was I stunned.
Adam Neumann is among the causes I spend appreciable time researching an organization’s CEO.
As a result of on the finish of the day, the CEO is the one spending the corporate’s cash.
I’ll share extra on that beneath. However first, watch this:
(Or learn the transcript right here.)
You possibly can see the influence a CEO can have on a enterprise.
Now, let me present you the flip aspect…
How a little-known firm can launch into billion-dollar standing… All on the ability of 1 determination by the CEO.
That’s “The Billion-Greenback Transfer.”
And I’ve uncovered the subsequent one…
That is no WeWork … It’s the true deal. I’ve personally talked to this CEO and if it had been as much as me, he’d make the CEO Corridor of Fame.
It’s a small firm nobody’s heard of but — and the CEO has made the one determination that he believes will likely be THE game-changer for this firm and its shareholders.
As a result of this one determination lets this tiny firm generate as much as 5 instances more cash for its product than others can get for theirs.
See the total story right here.
Regards,
Charles Mizrahi
Founder, Alpha Investor
