Common Music Group-owned Virgin Music Group has named Justin Bumper Reeve Senior Vice President of World Sync at Virgin Music Group.
In his new function, Reeve will oversee a world crew that creates alternatives for Virgin Music Group artists and labels in promoting, movie, tv, trailers, video video games, and extra.
Reeve is predicated in Virgin Music Group’s world headquarters in Los Angeles.
Reeve involves Virgin Music Group from Hidden Observe Music, a tastemaker music placement and sync licensing boutique agency he based in 2008.
Throughout his tenure at Hidden Observe, Bumper labored with a few of the most revered file labels on the planet, together with Massive Brother Recordings, Dangerbird, Kitsuné Musique, Mother + Pop, Neon Gold, OWSLA and the Mushroom Group, in addition to critically acclaimed artists reminiscent of Alt-J, CHVRCHES, Courtney Barnett, Fitz and the Tantrums, Haim, Main Lazer, Oasis, Sturgill Simpson, The Mood Entice, Tom Morello and Vance Pleasure, to call just a few.
So far, Reeve has signed over 2,500 artists for sync and has licensed and/or negotiated greater than 10,000 sync makes use of, producing greater than $75 million in sync licensing earnings.
Notable sync placements since his arrival at Virgin Music Group embody BTS’s “Dynamite” within the movie Despicable Me 4, NewJeans’ “ETA” for Gucci, bbno$’s “edamame (feat. Wealthy Brian)” for Mountain Dew’s Baja Blast Tremendous Bowl advert, and David Kushner’s “Daylight” for Armani Acqua de Giò.
“Bumper is likely one of the most profitable and revered artistic sync executives within the enterprise,” mentioned Jeremy Kramer, Government Vice President of World Advertising at Virgin Music Group.
“Bumper is likely one of the most profitable and revered artistic sync executives within the enterprise.”
Jeremy Kramer, Virgin Music Group
Added Kramer: “He’s already proving to be invaluable for our label and artists purchasers all over the world, having already secured syncs with world blue chip manufacturers and a few of the most commercially profitable movies and tv exhibits.”
“Virgin Music Group has assembled an unimaginable crew of seasoned executives all over the world, working with a few of the most necessary file labels and artists in our enterprise.”
Bumber Reeve
Reeve added: “This can be a dream job. For nearly 20 years, I’ve been diligently and passionately working in sync within the unbiased sector, and each endeavor and problem has ready me for this chance on the worldwide stage.
“Virgin Music Group has assembled an unimaginable crew of seasoned executives all over the world, working with a few of the most necessary file labels and artists in our enterprise.
“I’m trying ahead to creating revenue-generating alternatives for our purchasers that can develop their audiences all over the world.”
Music Enterprise Worldwide
