Australia-born AI music firm Splash has appointed former SoundCloud, Twitch and Spotify government Tracy Chan as its new CEO, efficient instantly.
Chan’s appointment as CEO at Splash signifies that he has exited his position as Chief Content material Officer at SoundCloud, the place he has overseen music content material, licensing and intelligence, and Creator technique on the platform.
He additionally led key product launches on the platform together with a brand new Followers software for artists, direct messages on cell, a feedback software, member advantages enlargement and a world licensing cope with Merlin.
Chan joined SoundCloud in 2022. In response to his LinkedIn profile, he’s nonetheless a Strategic Advisor at SoundCloud as of March this yr.
Backed by buyers together with the Amazon Alexa Fund, Khosla Ventures, Bitkraft Ventures and King River Capital, Splash develops AI-based instruments and video games for music creation and efficiency.
The corporate raised $20 million in Sequence A funding in 2021. It’s led by ex-Twitter alumni Stephen Phillips and Richard Slatter.
Powered by an AI mannequin skilled on what the startup says is “a self-created and owned music library”, Splash’s Roblox recreation “Splash” has 400 million all-time visits, averages 3 million performs a month and a pair of.8 million performances.
Previous to becoming a member of SoundCloud, Chan was Head of Music at livestream platform Twitch.
Chan joined Twitch from Spotify the place he was the Director of Product Administration, main product technique and improvement for Creator platforms and constructing analytics instruments for artists and labels, together with Spotify for Artists.
Chan’s startup CrowdAlbum, a social, picture, and video aggregator that created a “visible historical past” of musical occasions from around the globe, was acquired by Spotify in 2016.
Chan started his profession as a product supervisor at YouTube, the place he designed and launched YouTube Perception, the corporate’s flagship analytics platform for Creators.
At Splash, Chan succeeds Stephen Phillips who resigned from his place as CEO and can assume the position of Chairman.
“His expertise working throughout Tech and Music, all the time with an eye fixed on creating worth for Creators and Followers goes to be an enormous accelerant for Splash.”
Stephen Phillips, Splash
“I’m completely thrilled Tracy is becoming a member of the staff,” stated Phillips. “His expertise working throughout Tech and Music, all the time with an eye fixed on creating worth for Creators and Followers goes to be an enormous accelerant for Splash.”
“Tracy has a singular capacity to see what’s coming subsequent in Tech and Music and to anticipate and construct future-facing, culture-shifting merchandise.”
Vinod Khosla, Khosla Ventures
Vinod Khosla, founding father of Khosla Ventures added: “Tracy has a singular capacity to see what’s coming subsequent in Tech and Music and to anticipate and construct future-facing, culture-shifting merchandise. His management, coupled with Splash’s expertise creating AI and immersive music experiences for followers and artists fills me with pleasure for the subsequent chapter within the firm’s story.”
“Music is in the end about connection. I’m impressed by Splash’s imaginative and prescient to make music enjoyable and accessible to anybody.”
Tracy Chan
Tracy Chan stated: “Music is in the end about connection. I’m impressed by Splash’s imaginative and prescient to make music enjoyable and accessible to anybody, and the momentum they’ve constructed inside Roblox, utilizing AI to energy music experiences for over 400 million gamers.
“Throughout my profession, I’ve seen that one of the best ways to assist artists make a sustainable dwelling is by participating and co-creating with followers. Bringing that technique along with Splash’s expertise, tech and viewers is an unbelievably thrilling alternative.”
In January, SoundCloud confirmed that it might promote itself this yr, however provided that its board can discover the suitable “long-term” purchaser.Music Enterprise Worldwide
