In a recent episode of The SmallBiz Chat Podcast, Melinda Emerson hosted a panel featuring Angela Williams, Dr. Stephanie West, and Carson Wagner, who shared insights on podcasting, useful applications for small business owners, marketing strategies, and influential business literature.
Carson Wagner is the Founder and CEO of Lifetime of Love Nannies, a childcare franchise that she started at the age of 19 in Reno, Nevada. With a commitment to inclusivity, her company has grown rapidly since its inception and has recently begun franchising, employing over 100 women and selling 10 franchises within just three months.
Angela L. Williams, President and co-founder of DetailXPerts Franchise Systems, LLC, leads a fast-expanding, eco-friendly mobile cleaning franchise. With over 90 units, she aims to reach a target of 1,100 franchises while emphasizing the importance of environmental responsibility and operational excellence.
Dr. Stephanie West, author of “SOAP for Success: A Simple Method to Manage Your Business and Revitalize Your Mission,” combines her background as a veterinarian with her expertise in leadership. She utilizes her S.O.A.P. method to help entrepreneurs clarify their goals and develop effective action plans.
The panel discussed several marketing tips, such as grassroots networking, effective communication of product value, and the importance of presence in community engagements. Additionally, they highlighted notable podcasts and impactful business books relevant to aspiring entrepreneurs.
Why this story matters: This discussion provides practical resources and inspiration for aspiring entrepreneurs navigating their business journeys.
Key takeaway: Building a successful business requires not just innovative ideas but also effective marketing strategies and a commitment to inclusivity and sustainability.
Opposing viewpoint: Some may argue that traditional business models and practices are being overlooked in favor of newer, trendier strategies discussed in such panels.
