James Cramer, host of CNBC’s "Mad Money," recently expressed strong support for SoFi Technologies (SOFI), urging investors to buy shares after the stock settled around $18. During a June 18 segment, Cramer highlighted the stock’s potential, stating it is an opportune time to invest. His comments align with the actions of SoFi’s CEO, Anthony Noto, who has invested approximately $2.25 million in the company throughout 2026 by purchasing shares consistently at various price points between $15.73 and $18.06.
Noto has demonstrated his confidence in SoFi’s performance, acquiring a total of 130,211 shares this year, with a notable purchase of 13,888 shares at an average price of $18.06 recorded on June 16. This pattern of insider buying reflects a strategic approach to capitalizing on market fluctuations rather than chasing stock momentum.
SoFi’s business fundamentals appear to support this confidence. The company reported a record $1.1 billion in adjusted net revenue for Q1 2026, marking a 41% year-over-year increase, alongside a net income of $167 million. Additionally, the company’s membership base grew by 35% to 14.7 million, illustrating strong customer retention and engagement.
As it stands, despite a 31.59% decline in share price year-to-date, the underlying business has shown robust growth. Upcoming Q2 earnings, anticipated around July 28, could potentially act as a catalyst for stock performance, especially amid the positive trajectory highlighted in recent financial results. Analysts speculate that insider buying coupled with Cramer’s bullish call may signal a shift in market perception toward SOFI shares.
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