Gary Vaynerchuk is set to participate in the NBA All-Star weekend from February 17 to 19, 2023, in Salt Lake City. One of the highlights of his appearance will be a Q&A booth at NBA Crossover, an interactive fan event scheduled for February 18 from 11 a.m. to 3:15 p.m. MST. This event will feature player appearances and live performances, offering fans a chance to engage directly.
Following the Q&A session, Vaynerchuk will have a one-on-one conversation with Ryan Smith, Co-founder and Executive Chairman of Qualtrics and owner of the Utah Jazz. This discussion is expected to last around 45 minutes, beginning at 3:30 p.m. MST.
The events will take place at the Salt Palace Convention Center, conveniently located near the Vivint Arena, where official All-Star weekend activities will occur, including the All-Star game and the Slam Dunk contest. General admission tickets for NBA Crossover are priced at $20 for children and $40 for adults. Attendees can use promo codes “GaryVee” or “GaryVee30” for a 30% discount, with the first 30 users guaranteed a seat for the conversation with Ryan Smith.
In addition to the Q&A booth, the NBA Crossover event will feature various activities suitable for all ages, including music performances and interactive experiences with current and former players. Vaynerchuk encourages fans to engage with him via Twitter and hopes to see many attendees at the event.
Why this story matters
- Highlighting experiential fan engagement in sports events.
Key takeaway
- Attendees can interact with Gary Vaynerchuk and enjoy a variety of activities at NBA Crossover.
Opposing viewpoint
- Some may argue that the focus on celebrity engagements overshadows traditional basketball festivities.
